Designing a New Magazine Layout and Style Guide for the Astronomical Society of Victoria Members
The Astronomical Society of Victoria’s members magazine had an outdated, cluttered design that lacked visual consistency. They were seeking a volunteer designer to help uplift the magazine’s look and feel, improve readability, and bring it in line with a more modern and engaging standard suitable for their passionate astronomy community.
Situation
The project involved redesigning the Astronomical Society of Victoria’s magazine under tight deadlines, with several constraints. While a full visual refresh was needed, the existing logo had to remain, and copy lengths were fixed—limiting flexibility in layout and requiring creative solutions to balance design consistency with rigid content structure.
Complication
I delivered a complete magazine style guide featuring new colours, layouts, and templates, along with a fully editable InDesign file. The final package provided the team with everything they needed to maintain and produce future issues independently, ensuring consistency and a refreshed, modern look aligned with the Society’s needs.
Resolution
Mock-up artwork of the Crux Magazine redesign
Design and styling exploration of magazine layout styles
Style guide exploration showing grid, colour and type options